Christmas Angel at The Mailbox

Christmas came early for Cod Steaks, when Milligan Retail approached us to design a seasonal centrepiece for Birmingham’s premier lifestyle and shopping destination - The Mailbox, that would engage and intrigue shoppers.

Situated in the Urban Room, the five and a half metre angel is a reimagining of the traditional Christmas tree. Meshing the silhouette of the iconic seasonal spruce with an angelic female form, the installation draws influence from the fashion and food industries it shares space with - from the swooping curves of the exposed lattice steel structure to the velvet ribbons and detailed floral surface decorations. The latter were painstakingly created from over twenty varieties of pasta!

It is hoped the sculpture, accompanied by a number of cake decorations that complete the seasonal vista, will amuse and entertain visitors to the complex.


Promotional & Product Design

Whatever the innovation, product or promotion we can design and build it.

Case studies >

Retail & Leisure

Shopping centres, retail outlets, malls and leisure complexes - we've designed for them all.

Case studies >

Public Art

We believe creative community projects should be accessible. See how we bring art to life in the public realm.

Case studies >


Visitor attractions across the world have benefited from our creative talents.

Case studies >

"Our angel was created as an alternative approach to the Christmas tree and along with the cake installations the result is really quite dramatic, with surprising details which we hope will become a real talking point for shoppers visiting the Mailbox over the festive season."

Mel Chantery, Milligan Retail